Business Intelligence Manager

Distrito Federal Permanente
  • Identify and translate market opportunities into actionable recommendations
  • To support the Sales & Marketing departments to attract new customers

Sobre nuestro cliente

Ecommerce non profit organization

Descripción

* Collect & analyze relevant pieces of customer information
* Cross-check internal and external information sources
* Ensure adoption of consistent process/methodologies/source data (modeling, assumptions, use of external data sources)
* Determine the customer's life cycle and value to the organization integrate internal / external customer level data to measure / track customer value and buying behavior
* Proactively identify actions to capture value (i.e. retain, develop and acquire)
* Establish intuitive reporting methodologies, perform ad-hoc market analysis as required to support strategy and analyze performance - to allow management to drive sales force activities to maximize revenue opportunities via detailed customer knowledge
* Liaise between Sales and Marketing, as a central coordination function, to ensure sales team activity is directed towards areas of maximum profitable revenue.
* Continuously produce actionable information for, both, Sales & Marketing in support of Retain, Develop and Acquire initiatives
* Assist Marketing in preparation of customer lists for campaigning, ensure appropriate customer segmentation, and validate campaign offerings
* Help sales prioritize target groups for customer reactivation activities based on predefined criteria
* Support Sales in customer acquisition through targeting prospects via segmentation techniques and Hunting campaign generation
* Define target group selection for product marketing based on specified criteria.
* Measure and feedback effectiveness of Sales and Marketing activities
* Provide second level approval for campaigns generated by Product
* Validate sales team call capacity, ensure all campaign elements are in place before campaign can be executed
* Central administration of Compass; ensure data quality and efficient processes

Perfil buscado (Hombre / Mujer)

Masters in Statistics, Computer Science, Mathematics, Operations Research, or other quantitative field
· At least 5 years of experience in BI/DW as a change leader providing strategic research, recommendations, and implementation in both business and technical roles
· Experience with Python, SQL, Tableau or other relevant scripting language
· Experience with relational database design and architecture
· Ecommerce / Digital industry experience

Qué Ofrecemos

Confidential

Contacto
Giuliana Aguilar
Ingresar referencia para vacante
65411

Descripción de la vacante

Sector
Sub Sector
Industria
Localización
Tipo de contrato
Nombre del consultor
Giuliana Aguilar
Referencia de la vacante
65411