Digital Marketing Lead - LATAM

Ciudad de Panamá Permanente Descripción de Vacante
Responsible for driving the sustainable growth through the acquisition, activation, retention, and conversion of users or customers through digital strategies.
  • Lead growth strategy in assigned markets
  • CRM, Loyalty Programs, Mobile Apps

Sobre nuestro cliente

  • Global retail company

Descripción

  • Collaborate with product and marketing teams to align growth strategies with business objectives
  • Plan, develop, and implement strategic initiatives to drive user acquisition, activation, retention, and cross-selling opportunities through Website/CRM/Mobile App
  • Design and execute budget for digital marketing campaigns
  • Analyze customer behavior, campaign performance, and engagement metrics to continuously optimize strategies
  • Generate detailed reports and insights on campaign performance

Perfil buscado

  • Bachelor's degree in Marketing, Business Administration, or similar
  • At least 3 years of experience in growth marketing, CRM, or related roles, specifically focused on mobile app
  • Demonstrated expertise in Digital Marketing
  • Knowledge in data analytic (Excel, Power BI, Tableau, others)
  • This role is Panama City-based, although applicants from any LATAM country are welcome

Qué Ofrecemos

  • Market-aligned compensation package
Contacto
Susana Amaris
Ingresar referencia para vacante
JN-062025-6759978

Descripción de la vacante

Sector
Mercadotecnia
Sub Sector
CRM
Industria
Retail
Localización
Ciudad de Panamá
Tipo de contrato
Permanente
Nombre del consultor
Susana Amaris
Referencia de la vacante
JN-062025-6759978
 

En Michael Page creemos en la diversidad e inclusión. Defendemos la igualdad de oportunidades sin discriminar por género, raza, edad, religión ni orientación sexual o por cualquier otro aspecto que pudiera ser considerado excluyente.